Tourism Development Master Plan

Tourism Development Master Plan – Rwanda

Key Service: Tourism and Leisure
Location: Rwanda
Product: Tourism Master Plan

Consultant Services for Development of Tourism Development Master Plan For Gishwati-Mukura National Park

Client: Rwanda Environment Management Authority (REMA)

Year: July 2017- Feb 2019

Project Overview:

  • Development of Tourism Master Plan For Gishwati-Mukura National Park
  • Market Analysis of Gishwati-Mukura National Park and connected corridor; Inventory of existing and potential attractions and identification of investment opportunities.
  • Detailed product development strategy and development of a marketing plan for Gishwati-Mukura National Park and connected corridor.
  • Development of an implementation plan defining roles and responsibilities for implementation, budget estimates and timeframe.

Scope of Work:

  • Review of Data and existing Plans
  • Field Trips and Interviews
  • Identification and inventory of potential attractions
  • Public and Private investment opportunities and Needs
  • Product Development Strategy
  • Branding, Marketing and Communication Strategy

Implementation Plan:

Set of management guidelines for the Development of Gishwati-Mukura National Park